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BETWEEN A BRAND AND AN AUDIENCE THERE IS A THREAD THAT TIES IT ALL TOGETHER.

Why RedThread?

Because we deliver work that is strategically sound and visually inspiring to elevate brands and enrich user experiences.
At the core, we are strategists, designers, developers and writers who share a passion for not just raising awareness, but for raising eyebrows as well. We take pride in our ability to turn challenges into engaging user experiences. It happens with a cross functional team that blends emerging technologies with intuitive design and compelling storytelling techniques. The results are communication strategies that empower people with the right tools to explore without boundaries.

Our Process

We begin each project by immersing ourselves in discovery and envisioning the most effective and compelling ways to stage the story and enrich the user experience. Only after we identify the tools that best feature the content and heighten usability do we establish a visual identity for the experience. Designers and developers work together to meet the goals of an immersive user experience, while strategists keep our clients’ goals and the character of the content in focus. Our tested approach ultimately allows people to feel an emotional and intellectual connection to what they experience, and inspires them to look for new ways of engaging.

Our Capabilities

Strategy

Positioning

Insights

Planning

Brand

Digital

Content

Design

Branding

Print

Media

UI/UX

Experience

Video

Content

Research

Planning

Cadence

Voice

Social

CMS Management

Digital

Requirements Gathering

Functional Specification

Prototype / Live Model Test

Development / Programming

Optimization

Analytics

RedThread Communications

  • 50 Louis Street STE 301 | Grand Rapids, MI 49503
  • 616.452.9550 616.452.9550